Identity · Business cards
In the Saddle
- Sector
- Travel · Riding holidays
- Discipline
- Business cards
- Category
- Identity

Overview
Cards for In the Saddle, horseback holidays. A purple panel carries the script logo, and the reverse runs a film strip of riding photography above its review rating and ABTA credentials.
Client brief
Sell the experience and the trust behind it: real rides up front, and proof of reliability close behind.
Deliverables
- Business card: front & reverse
- Photo film-strip layout
- Credentials band
- Print-ready artwork
Palette
- Heather Purple#7B2D8B
- Sky Blue#2F7EC1
- Ink#2B2B2B
- White#FFFFFF





